Hard Rock Hotel London and Edmund Bell
The highly anticipated Hard Rock Hotel London opened its doors in Spring 2019 and Edmund Bell was specified as one of the partners to work with GLH Hotels to supply curtain fabric for all 900 bedrooms.
The hotel, operated by GLH Hotels Management, is the first UK property for the iconic brand. Built in one of London’s most iconic locations – on the corner of Oxford Street and Park Lane – the hotel puts guests just steps away from the very best London has to offer.
Internationally recognised as a world-class entertainment and lifestyle brand, Hard Rock Hotels offer stylish and contemporary design (hardrockhotels.com) and what better way to do this than with a bespoke design using Edmund Bell’s Printlab service in collaboration with the Hard Rock design team.
Designers at Edmund Bell were tasked with creating two Ombré effect designs; one in blue and one in red – fitting the brief of cutting-edge décor, cool tones and modern design. The design was to be printed onto the chosen base fabric; flame retardant Venus dimout together with an FR blackout lining offering 100% light exclusion. These were then paired with a white FR slub sheer to add an element of privacy without blocking out the light during the day.
Click on the links below for more information about our fabrics used throughout the Hard Rock Hotel London bedrooms: